Why a catwalk?

To open this A/W 20 Collection, we've decided to organise a catwalk.

A catwalk seemed to us the best solution to express the dynamism at the base of AYA fashion concept and to show the power of a revolutionary Renaissance inspired look.

If pictures can immortalize a perfect pose and describe the vibrations of a look, a catwalk represents everything that comes after and before that pose! A catwalk show us the way clothes dance on a body. It brings a look to life and give it dynamism! A catwalk release an outfit in an everyday moment by creating a dreamy atmosphere around it!

Each step of that catwalk is a little dancing movement in your existence!

That's what we believe in!

YOUR LIFE, YOUR CATWALK

By Rebecca Mechetti